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03-14_FR-EHS_AwardAd_web72

January OHS

Winter FR Gear

90% Make the ad-brand connection, Like the ad, Have more favorable opinion, or Are newly aware

54% Report one or more buying actions

10-14_BDG-OHS_AwardAd_web72

March EHS

BackDraft with Max3/Max6
Top Scoring Ad this Issue
65% Are newly aware
24% Solve a design problem and/or 
provided ideas for doing their job better
13% Reported action / visited web site / requested info

03-14_FR-EHS_AwardAd_web72

March EHS

Winter FR Gear
59% Are newly aware
22% Solve a design problem and/or
provided ideas for doing their job better
8% Reported action / visited web site / requested info
04-15_BNF2-OHS-sm150

April OHS

Memphis Ninja BNF
91% Make the ad-brand connection, Like the ad, Have more favorable opinion, or Are newly aware

66% Report one or more buying actions

04-15_BNF2-OHS-sm150

July OHS

Memphis Ninja BNF
90% Make the ad-brand connection, Like the ad, Have more favorable opinion, or Are newly aware

63% Report one or more buying actions

03-14_FR-EHS_AwardAd_web72

August EHS

Winter FR Gear
Top Scoring Ad this Issue
75% Are newly aware
22% Solve a design problem and/or
provided ideas for doing their job better
8% Reported action / visited web site / requested info
10-14_BDG-OHS_AwardAd_web72

October OHS

BackDraft with Max3/Max6
91% Make the ad-brand connection, Like the ad, Have more favorable opinion, or Are newly aware

49% Report one or more buying actions